Google Panda is the name that the search giant gave a new algorithm that was released recently for other languages, which includes Spanish.
The aim of this new algorithm and what it stands for ordinary user is intended to give more importance and relevance to high-quality content, where sites with more visibility and it will instead punish those who do not . Quality content could understand that generates some value or some kind of answer questions.
This algorithm is not so new, had been running for several months, but in English, more precisely since January this year.
This also means that content creators will now have to be more aware of the quality of its contents where the position could be affected by practices such as copying information, or publish unreliable data, misspellings, etc.
With this type of assessment strategies Google aims to help Internet users identify sites of highest quality.
How to identify when a site is of good quality or not?
Some of the recommendations could be: publish information that comes from trusted sources or that their authors are experts in the field, that are new or original, be careful with spelling errors, try to offer an experience where the user fully trusts the site offers detailed information on the issues, not have many complaints from users and many more.